Areeb Qamar - Strategy, M&A & Growth

About

I'm part of the CEO's special projects team at Dubizzle Group - MENA's largest classifieds platform. I get deployed to launch new ventures, evaluate acquisitions, and fix what's broken.

In three years, I've launched operations in 3 countries from scratch ($1.7M+ ARR), led diligence on 7 M&A deals ($120M+ combined value), built the strategic plan that secured $50M+ in investment for KSA, and turned around a 300-person business unit in Egypt.

I'm most useful where ambiguity is high and the playbook doesn't exist yet.

Experience

Jan 2023 – Present

Manager, Strategy & Growth

Dubizzle Group · Dubai, UAE

Launched 3 New Markets

Took KSA, Oman, and Bahrain from zero to $1.7M+ ARR. Built 30-person teams, deployed $1.2M in marketing, and captured 80% of Riyadh's premium dealers within year one.

3 countries $1.7M+ ARR 80% premium capture

Turned Around a 300-Person Business

Inherited a loss-making entity with 300+ employees. Remapped Cairo for territory optimization, drove 100K new monthly sessions, and put the business on a 12-month path to profitability.

52% productivity gain 100K new sessions/mo

Led M&A & Capital Strategy

Led diligence on 7 deals worth $120M+ - including the Hatla2ee acquisition where I owned P&L, DCF valuation, and board materials. Built the 5-year KSA plan that secured $50M+ in investment.

$120M+ deal value $50M+ capital secured

Drove Hatla2ee post-acquisition integration - unified tech, GTM, and ops to accelerate core platform revenue
Built an AI solution in python that automated KSA data collection, reducing workforce needs by 70%
Built a Python web app for market/competitor analysis, now used group-wide for market entry evaluations
Increased Bayut Egypt agency acquisition by 70% via a bundled pricing strategy leveraging Dubizzle's market position
Supported Lamudi Indonesia divestment readiness - built performance analytics for a 100+ person sales org, improving efficiency by 30%
Own quarterly board reporting and investor presentations for C-Suite across Egypt, Oman, KSA, Bahrain & Qatar
Evaluated new business initiatives with $80M+ revenue potential - led competitive analysis, product roadmapping, and business modeling

Jul 2021 – Jan 2023

Asst. Manager - Product, Growth & Marketing

Kaidee · Bangkok, Thailand

Cut Acquisition Costs at Scale

Built Sisense dashboards that gave Marketing full visibility into funnel spend efficiency. Framework was so effective it got adopted across Lamudi (Indonesia) and Zameen (Pakistan).

$85 → $30 CPQL 3 companies adopted

Reduced Churn & Improved Lead Quality

Built client health tracking to surface at-risk accounts for proactive retention. Analyzed call center logs to create feedback loops that boosted lead qualification from 34% to 50%.

23% → 17% churn 34% → 50% lead qual

Unlocked New Auto Revenue

Scraped competitor inventory to find underserved clients, then activated them through the sales team. Recovered 80–120 lost leads/month by reintroducing dropped accounts into the funnel.

86 new clients 310k THB month one

Built dashboards that became the foundation for all financial and growth reporting across Auto and RE verticals
Pushed client quota utilization from 91% to 98% via a Python script generating weekly call targets
Created a Competition Tracker that enabled AMs to upsell larger packages, adding 100k THB/month in revenue

Jul 2020 – Jul 2021

Analyst - Business Intelligence

Zameen · Lahore, Pakistan

Rebuilt BI Infrastructure

Optimized 13 high-usage Sisense dashboards (MySQL + cube relationships), halving latency from 24h to 12h. Consolidated BProperty's omnichannel reporting into one dashboard, cutting marketing overspend by 45%.

24h → 12h latency 40% less compute

Automated Data Pipelines & Built ML Model

Automated marketing spend ingestion across the group using FB Graph API + Python. Built a regression model on OLX automotive data delivering real-time price estimates at 95% accuracy.

$5k+ annual savings 95% price accuracy

Built a Live Project Tracking Dashboard that became the SSOT for all sales & acquisition initiatives
Automated daily reporting for Sales Effectiveness, saving 4 hours of manual prep per day
Primary BI point-of-contact across 4 entities: Zameen, BProperty, Bayut KSA, and Bayut Dubai

Education

BSc (Hons) - Computer Science

Lahore University of Management Sciences

Aug 2016 – Jun 2020

Modules: Advanced Programming, Databases, Distributed Systems, Micro-economics, AI, NLP

Awards: Runner-up NERC (Pakistan's largest robotics competition), Runner-up LUMS hackathon

Let's Connect

Open to Strategy, M&A, and Growth roles in Canada. Based in Ontario, Canada

areeb@areebqamar.com

+1-613-686-2280

Areeb Q.